Free calculator + optional AI action plan

Free AI-Powered T-Shirt Pricing Calculator

Calculate a profitable retail price for custom T-shirts from blank and print costs, labor, selling fees, shipping, target margin and quantity discount.

Custom apparel calculator

Price a Custom T-Shirt Order

Protect the target margin after quantity discounts and percentage selling fees.

Local calculation
Your custom shirt pricing will appear here

Enter order costs, fees, margin and discount.

Practical guide

How to Use the T-Shirt Pricing Calculator

This t-shirt pricing calculator builds a custom shirt price from job-level and per-shirt costs. It works backward from your target margin so a volume discount does not quietly erase profit.

Capture garment and decoration costs

Use the actual blank cost for the sizes and colors being ordered. Add per-shirt print, transfer or embroidery cost, then enter artwork, screens, digitizing and other one-time setup separately.

Spread job costs across quantity

Labor, setup and shipping are divided across the order. That makes small orders more expensive per shirt and gives larger orders room for a structured discount without assuming production cost is identical at every quantity.

Price after selling fees

Percentage fees reduce the cash retained from each sale. The calculator solves for a customer price that covers fees and still achieves the selected profit margin after the quantity discount.

Build discount tiers deliberately

Run the tshirt price calculator for each volume tier using its likely labor efficiency, print cost and shipping. Publish the calculated list and discounted prices only after checking competitor pricing, order complexity and reprint risk.

Formula and example

Custom T-Shirt Price Formula

Discounted sales=Total cost ÷ (1 − fee rate − target margin)
Example: 50 custom shirts
Total costTarget marginDiscounted priceList price
$577.5035%$18.63$20.70
Questions answered

T-Shirt Pricing FAQs

How do you calculate a selling price for custom T-shirts?

Total blank, printing, setup, labor and shipping costs, then solve for the selling price that covers percentage fees and produces the target profit margin.

How does the quantity discount work?

The calculator first determines the discounted selling price required to protect the target margin, then calculates the higher list price needed before the entered quantity discount.

Should setup cost be charged per shirt?

Enter setup as one total job cost. The calculator spreads it across the order quantity, so per-shirt setup cost falls on larger orders.

What selling fees should be included?

Combine marketplace, payment-processing and percentage-based transaction fees. Add fixed fees to setup or another direct cost before calculating.

Is markup the same as target margin?

No. This calculator uses target margin: profit divided by sales after discount. Margin produces a higher price than the same numerical markup percentage.